Where to find opportunity? or how do we "identify" if this is an opportunity.
There are nine catagories of opportunity and we can use the list to "identiy" it.
1. Increasing the value of a product or service
2. New appliations of existing means or technologies
3. Creating mass markets
4. Customization for individuals
5. Increasing reach
6. Managing the supply chain
7. Convergence of indeustries
8. Process innovation
9. Increasing the scale of the firm
From the list we can see the opportunity comes with some kind "innovation". It could be new technology, new market, new communication, new inventory control, new process, new industry or simply new human resource.
Only "innovation" can create new opportunity. But don't be fooled, even there is no news happening now does not mean there is nothing new. In the world, there is always someone working on something new in somewhere.
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